In 1999, one of India's first personal finance websites was born – www.personalfn.com.

With the sole objective of empowering Indian investors with honest and credible opinions on investing, PersonalFN set on a journey that has been remarkable so far.

With over 1.4 lakh readers worldwide, PersonalFN has grown into a force that aims to achieve better good of the Indian investment community. With unbiased research and straightforward actionable ideas, PersonalFN guides you in understanding personal financial planning better and thereby enabling you to take more informed decisions.

PersonalFN operates with the sole motive to help you achieve what you want the most – Financial Freedom.

The Next Big Step In The History Of PersonalFN

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In our never ending efforts to empower you, the investor, we havetaken possibly our biggest step yet…

We have created what we believe is the first of its kind platform that aims to address the biggest challenge facing both the industry and the investment community.

The complete lack of T.R.U.S.T.

With our new platform we aim to helpadvisors earn the trust, faith and respect of millions of investors, like you.

A platform that helps investors like you find honest advice amidst all thebiased opinions out there, and get honest answers to your financial questions from a trustworthy and knowledgeable financial advisor.

That is what we want to achieve through…

Our CFG Initiative.

CFG stands for Certified Financial Guardian.

A CFG is the epitome of honesty and truthfulness.

A CFG is the token of strong integrity that is of utmost importance.

A CFG is the mark of someone who is here to help an investor sleep peacefully at night.

A CFG is not just an advisor; he is a guardian to your wealth.

That's what CFG means.

By connecting the best CFGs with millions of investors like you across India, we aim to take one more step in empowering investors.

This is a huge leap towards revolutionizing the whole Indian investment community, by helping build relationships based on true tests of trust and respect.

That's CFG.